Consulting & Strategic Planning Marketing Solutions Creative Services Technical Services Consulting and Strategic Planning Strategic thought for Desired action. Brand Identity Who you are, your core qualities and personality. Communication and Channel Strategy Who you should be speaking with, the best way to speak with them and the right partners to support you. Research & Market Intelligence Identifying the past, current and future trends, defining the market segments and respective products and services. Strategic Planning and Market Analysis Finding strengths and weaknesses in market Understanding the hearts & minds of your target audience Developing a platform to leverage your opportunities and overcome your threats. Brand mapping and Positioning charts Find your current desired position within that market against your competitors core brand attributes. Competitive Reviews & Brand Audits Competitor insight, reflective view on actual against desired position and emerging opportunities/threats Marketing Solutions Instigate ideas that increase brand awareness, increased sales and Return on Investment. Customer Acquisition and Retention Develop and implement programs that instill loyalty throughout the customer lifecycle. Electronic and Offline Direct Marketing One-to-many through to one-to-one campaigns that achieve a direct response. Viral Marketing Increasing your exposure through word of mouth. E.g. member-get-member programs, refer-a-friend programs Creative Services Using creative ideas to position your product/service and instill an emotional tie to your brand Website Design Design templates, style sheets, information architecture, image/audio library Collateral Product brochures, Welcome/retention kits, sales folders, Telesales scripts, thank you postcards… Packaging Determining relevant size, weight, colour scheme, design, & production Corporate ID & Design Tagline, Logo, Business Cards, Fax Header, Proposal Cover, etc Sales Promotional Tools Touchpoints integrated with other marketing tools that increase sales conversion. E.g. Trade multimedia presentations, Kiosks, Giveaways, Point of sale, Product placement, etc. Video/audio streaming Streaming content in the relevant format to your audience. Interactive images Images that 'come alive' to give prospects a realistic view of the service offering. Technical Services Embracing technology to increase revenue, reduce costs and deepen relationships through innovative, effective communication. Corporate Websites, Mini-sites Explain your vision, services and point of difference in an engaging way. Also acts as a cost effective way of servicing and selling to a client. Intranet/Extranet services Platform for immediate and powerful information & collaboration. Content Management Processes and tools for managing the storage, retrieval and seamless updates of content. Knowledge Management Developing a system and implementing tool/s for handling seamless integration and workflow of knowledge. E-Commerce Establishing payment gateway with bank/s, supplier/s and distributer/s for ordering products and services on the internet. Application Development Developing applications that add brand value, deepen relationships, increase efficiencies, and/or reduce cost. Usability Testing Measuring user experience of technical applications so as to maximise efficiencies & value to audience. Systems Integration Mapping, and integrating IT systems so that everything interacts seamlessly and with maximum effectiveness. Secure Document Exchanges Implementing a secure method for transferring and storing private documents that minimises risk associated with transfer or retrieval. Hosting Service Customising a suitable IP service with the right technology for each client. Language Translation Translating your message so that it reads in the language of your local audience.